An entire crowd can be directed by only six percent of it’s members acting in unison.
The equity crowdfunding platform for entrepreneurs and investors
who create and invest in businesses that exist #forthecrowd.
THE SIX PERCENT
Crowds are defined by their shared interests, emotions or experiences. This allows a few members acting together, as little as just six percent, to effectively influence entire crowds and to gather enough momentum to start a movement.
Industries rely on these first movers and early adopters – the six percent who take the lead, try new products, trust emerging brands and give chance to fledging businesses.
We believe it is time for these people; the leaders, the influencers, the trend setters and the risk takers, to share in the commercial success of the companies they help succeed.
Our plan is to disrupt the UK equity crowdfunding market by introducing a platform that provides real value to the entrepreneurs and investors – one that is run #forthecrowd.
The Six Percent takes a new approach to equity crowdfunding, and will focus specifically on consumer based businesses, those who would benefit most from a large and supportive crowd.
We are currently seeking seed investment to help implement our business plan. Please register your interest to be part of our journey.
OUR BUSINESS MODEL
HOW THE SIX PERCENT WILL WORK
We believe that The Six Percent can become the equity crowdfunding platform of choice for investors looking to be involved with consumer driven businesses.
We have compiled a thorough business plan including market analysis, customer profiles and financial projections. In its entirety the plan outlines why we believe we can make The Six Percent a commercial success.
BEHIND THE SCENES
Got a question? We’ve answered the most frequently asked questions below.
Equity Crowdfunding in the UK
Understanding Alternative Finance
What is crowdfunding?
Crowdfunding is a relatively new industry where companies, individuals, charities and groups use the power of the crowd to help fund their ideas. The Trillion Fund, a renewable focussed crowdfunding platform, has produced this excellent overview video.
Where can I learn more about the crowdfunding Industry?
To learn more about the crowdfunding industry please see the three credible reports at the side of these FAQs, we have found them to be very useful and have been used in our market research.
How will The Six Percent be different to other crowdfunding platforms?
We believe in the crowd. We believe that the individuals who have made the crowdfunding industry emerge through their investments should be at it’s heart.
As well as providing a platform to raise capital similar to other crowdfunding platforms, we believe we can create exciting new enterprises from the crowds shared interests and expertise.
For example, if, by interacting with our members we find there’s a wave of interest in creating a new brand of headphones, we’ll hunt out the entrepreneurs, investors and experts with the knowledge and experience to make that new brand a reality. If you are in our crowd, and you’ve worked at Beats, got audio-technical skills, marketing or supply chain knowledge we’ll be getting in touch to see if you want to be involved! By being part of The Six Percent you’ll have the chance to part of these journeys and share in their success.
What type of businesses can raise funds on The Six Percent?
The focus of The Six Percent is consumer driven businesses. Companies who sell their products or services to the everyday consumer are most likely to benefit from the backing of the crowd, for who word of mouth is a powerful tool.
That means that for clothes brands, restaurant chains, confectionery products, boutique retailers, tech, gadgets and all other consumer driven businesses, The Six Percent will be THE platform for them to raise funds.
Can I take an active role at The Six Percent?
We are genuinely looking to build the strongest crowd and business that we can.
Whether you can code or have a 1000 twitter followers, if you’re fresh out of University or you are a successful investor – if you believe you can help in anyway and would like to play an active role, then we want to hear from you, so please don’t hesitate to get in touch.
Where will The Six Percent be based?
We are currently starting out in Preston aiming to grow into incubator / business hub space in the North West.
How do I get in touch with The Six Percent?
You can get in touch with the team at The Six Percent using this contact form.